
“Why reshape a face when you can emphasize beauty? Take your sculptors away - fashion dictates "new contouring". Anna Merkusheva, the chief make-up artist of Make Up For Ever in Russia, helps to understand its types and laws.

Anna Merkusheva
Leading makeup artist Make Up For Ever in Russia
“We've survived the sculpting trend! In its place came "wet" strobing and color draping."
Strobing
If you get the hang of highlighting the cheekbones the way the Instagram divas demonstrate (I am against the trends from this network, there are practically no living faces left there), it will not be difficult for you to master strobing. Previously, you focused on the dark areas, now turn to the lighter ones: you sculpt the facial features by highlighting the glow.
Everything is logical here: when you darken something, this area visually goes deeper, its volume decreases. When you highlight or highlight certain areas, they increase noticeably. Such visual deception plays into our hands!
Now imagine that this pattern works not only with light but also with radiance: a wet texture will always appear convex compared to a dry one. This is how strobing works: create volume in the protruding areas and forget about the shadow areas - due to the contrast, they will look smoother and naturally fade into the background.
All the tools you need are in the Pro Sculpting Palette (Make Up For Ever). For those who do not know how to survive the sculpting leaving and what to do with it - the life-saving option! It is impossible to overdo it with its contents: the textures are creamy, the colors are universal. The shade of the highlighter is delicate and moderate - it will give the desired “wet” shine.
Draping
The draping technique can be summed up in four words: "sculpting with blush." Why do you need to master it now? Makeup artists around the world love this trend and use it at all Fashion Weeks. Draping is our everything!
This style came to us from the dashing 80s and 90s. There was a lot of makeup on the faces, and there were no sculpting tools yet - all that was left was to buy multi-colored blush and highlight the cheekbones either pink or orange. I will note that in the "disco" times they painted wisely: they tried to emphasize the volume with color.
A simple truth: the human eye highlights bright, such areas seem to us more voluminous. Imagine a dark fabric with a bright flower: the element seems close and voluminous, the background fades into the background. All draping is based on this effect.
My favorite trick is to take a few blushes, for example, combine a cold pink (I have a cream blush HD Blush 210 or 220, Make Up For Ever) and a warmer shade (my option is a universal blush from the Pro Sculpting Palette, Make Up For Ever, go to everyone). Apply pink on the “cheeks” themselves, emphasize the cheekbones with warmer ones - it will turn out harmoniously and very fashionable. Attention! If you apply an active color blush to your cheekbone, your move will seem like a normal blush.
Text: Dilyara Telyasheva
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