
2023 Author: Jessica James | [email protected]. Last modified: 2023-08-25 04:20
Many brands appear in decorative and care cosmetics, which you can literally take with you at the checkout. BeautyHack will tell you what exactly is worth taking in addition to the clothes you like in online and offline retail.
H&M: glitter mascara, highlighter, eyeliner

The mass-market giant, which relaunched its cosmetics line almost a year ago, would be able to compete with local cosmetics stores if it built a beauty corner into each of its stores. Now you can find out about the availability of cosmetics in a particular store on the website. In H&M, you should take a liquid eyeliner - it has uncommon colors and good durability, and with a felt tip you can bring an arrow out even in a hurry. In the winter collection of the brand, a glitter mascara-eyeliner was released: it can be applied with sparkles both on the eyelashes and on the eyelid. The highlighter of the brand is perfect for adding gloss to the shoulders, legs and collarbones, but a rather large shimmer will not fit the face.
Urban Outfitters: Blossom Shine, UO Exclusive Kocostar Mask

Anything can be found in an American multi-brand store, and cosmetics are no exception. When shopping online (delivery to Russia will take about a month), you can grab sheet masks from the UO collaboration and the Kocostar brand. A mask with pineapple enzymes increases skin tone and elasticity, and with watermelon extract - refreshes and moisturizes. A cute package with a cut fruit and an unobtrusive smell are a bonus - you can take ten such masks at once and forget about little gifts for your friends for a year. If that's not enough, the brand has an interesting lip gloss with a transparent bulb in which twigs and flowers float.
Monki: false eyelashes and blush

A slightly crazy clothing brand also offers a beauty line - inexpensive, like everything in this store. Pay attention to fancy false eyelashes - they are decorated with feathers, rhinestones and prints. The brand's blush will appeal to lovers of bright makeup - they have excellent color rendering and shade well.
& Other stories: Moroccan Tea body and hand lotion, lip liner and eyebrow powder

Brand sales are considered a reason to go to Europe - we cannot find these laconic things for reasonable money. As for cosmetics, & Other stories offers an excellent line of treatments with uncommon scents - for example, hand and body cream with the scent of mimosa or Moroccan tea. Among decorative cosmetics, lip pencils of large diameter are noteworthy: resistant and at the same time soft, non-drying lips. The brand also succeeded in eyebrow powder: four shades without a red undertone can be worn solo, or you can mix it, since the price allows.
Primark: No Sweat Mattifying Powder

There is also a small beauty department in the network with outrageously low prices: they sell a good matting powder with the funny name No Sweat. It gives a transparent coating and saves great in case of temperature changes: when you go from cold to warm, sweat really does not appear on your forehead. The powder is finely ground, it is tightly compressed and will last for a long time if used as a layer that fixes the cosmetics. One drawback is that the powder will have to be ordered from Europe or the USA, or pestered with requests from traveling friends.
Forever 21: sponge & eyelash curler

The chain does not produce decorative cosmetics, but it supplies the Russian market in abundance with analogs of the beauty blender of all colors and sizes. The most viable is the one on the handle, like a brush: it is convenient for them, and most importantly, hygienically, you can touch up the makeup without touching the work surface with your hands. The brand also has a beautiful holographic steel eyelash curler: they give a bend without a crease.
Text: Olga Alymova
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